Pink clowns in Catholic processions - the sign of times?

There's a story in the Catholic Herald about the Spirit in the City (Spirit in the City). Basically, it's a series of events (prayers, processions, concerts etc.) and the aim is to bring the Catholic faith to people who would normally never had a chance to encounter Catholicism in their daily lives. I've checked their website and to my greatest shock I found a picture of a pink clown walking in the procession next to the icon of Theotokos (picture above). I think the picture is self-explanatory and there is no need to comment what looks almost like mockery of real good old-fashioned processions (see below the procession of our Orthodox brethren). What else could be said? We need to evangelize our society, but not in this way...After all, the faith of the apostles, the faith of the martyrs and virgins is no laughing matter. It's a question of life and dead.